Perfectly Shaped Brows for Summer? Here’s Why It Matters More Than You Think

Perfectly Shaped Brows for Summer? Here’s Why It Matters More Than You Think


It’s 88 degrees—wait, scratch that. It’s actually pushing 100 in LA, and your makeup didn’t stand a chance. Sunscreen is sliding, your mascara took a long walk, and somewhere between iced oat lattes and melting sidewalk, your brows decided to call it quits too.

The good news? Perfectly shaped brows don’t sweat off. And when done right, they do everything—lift your face, frame your features, and help you look pulled-together even when you don't feel it.

 

Why Shaped Brows Are Your Summer Power Move

Here’s the deal: when it’s this hot, high-maintenance beauty routines are not it. Professionally shaped brows are. They give structure and definition without needing daily attention (or a steady hand). You can hop from a soothing facial and killer brow service at Cheeks + Co Los Angeles to a pool party and still look like you meant to show up that flawless.


Put. Down. The Tweezers. Slowly...

Let’s be honest—DIY shaping is one “oops” away from starting over. It may even be too late, but don't worry, we fix broken brows too! At Cheeks + Co, we use precision brow mapping and expert sculpting to get your ideal shape. It's our signature service for a reason—subtle lift, clean arches, no guesswork.

Book our Brows, But Better shaping in Pasadena or West Adams and get ready to meet your best arch yet.


Going for the Full Summer Brow Moment? Plan Ahead.

Thinking about brow lamination or tinting? Timing is everything. Plan ahead for any big trips or events planned this season.

  • Shaping: Schedule your brow appointment 7–10 days before.

  • Lamination: Book it at least 5–7 days ahead so your brows have time to settle. You’ll also need to follow proper aftercare (yes, that means no chlorine, steam, or oils right away).


Keep Them Fluffy, Not Faded

We’ll set you up with tips and products to protect your fresh shape and $$ spent, but here’s a quick cheat sheet:

  • Use SPF carefully around the brow area—too much can fade your tint.

  • Avoid sweaty workouts, saunas, and steam right after lamination. We know, it's a hard ask, but very important.

  • Give chlorine some space—at least for the first few days.

And yes—we’ll send you home with a complimentary brow or lash aftercare kit, because we’re just thoughtful like that, and we love you and your sisters (your brows silly). It’s our way of making sure your glow-up lasts beyond the appointment.


Ready to summer-proof your brows?
Book your brow shaping, brow tinting, or brow lamination appointment at Cheeks + Co in Pasadena or West Adams and let your brows do the heavy lifting this summer.

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